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Founders & Partner

A trio of visionaries driving VUUR’s creativity and strategy forward.

Juan

Juan

Co-Founder & CEO

A visionary leader in aesthetics and brand storytelling, Juan guides VUUR’s creative team to deliver on-trend visuals and compelling content. His deep understanding of design direction and audience engagement ensures every campaign captivates and resonates—while empowering talented specialists to execute flawlessly.

Felipe

Felipe

Co-Founder & COO

As VUUR’s technical and operational architect, Felipe spearheads AI analytics, website infrastructure, and backend workflows—driving data-informed decisions and smooth project delivery. He leads a skilled team to build scalable systems and ensures that every digital experience is both powerful and seamless.

Cade Peterson

Cade Peterson

Creative Director & Partner

A design virtuoso and brand strategist, Cade oversees VUUR’s visual direction and motion graphics. He’s the head of the creative department—crafting innovative concepts, ensuring consistency across all touchpoints, and elevating each project with polished, on-brand aesthetics.

Our Story

Fueled by innovation and driven by passion, Vuur Social was born in August 2024 when two forward-thinking entrepreneurs, Juan and Felipe, teamed up to redefine how brands connect with their audiences in the digital age.

At Vuur Social, we’re not just marketers—we’re storytellers, creators, and technologists. Our founders, Juan (Georgia Tech) and Felipe (University of Alabama), combined their expertise in AI analytics, creative design, and digital strategy to launch a dynamic agency that serves a diverse range of clients.

We pride ourselves on staying ahead of trends, ensuring your brand consistently leads the conversation. Our holistic, data-driven approach delivers impactful social media campaigns, engaging websites, and high-quality real estate media that resonate deeply with your audience, driving genuine engagement and lasting loyalty.

Our Mission

We constantly push boundaries—championing creativity and powered by AI—to forge authentic brand communities. Our mission is simple: help you ignite conversations and build lasting connections in the digital world.

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